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In what appears to be major push to integrate environmental, social, and governance (ESG) values into Nigeria’s energy landscape, Sterling Oil Exploration and Energy Production Company Limited (SEEPCO) has launched its flagship “Global Sustainability Campaign” in partnership with the Association of Energy Correspondents of Nigeria (NAEC).
The initiative, themed “Bringing Smiles with Each Barrel,” was unveiled at the NAEC Annual Conference held on Thursday, October 9, 2025, in Lagos. The event was attended by industry leaders, and media executives.
Speaking at the flag-off, representatives of Sterling Oil described the campaign as a defining step in the company’s journey towards building a more inclusive and sustainable future through measurable social impact.
“We take pride in flagging off this project where our joint initiatives and impact will get their deserved voice. Without bandeing loud, we will continue to bring our sustainability initiatives together channel every effort into a purposeful movement – one that brings real-life transformational activities for smiles that sustain,” said Aveek Biswas, Head, Corporate Communications, SEEPCO.
According to SEEPCO, the campaign embodies its enduring commitment to sustainability, innovation, and social transformation – values that have defined its over 20-year journey in Nigeria’s oil and gas industry.
“At Sterling Oil, we measure success not only by business growth but by the positive impact we create for our team members, communities, and the environment. Our commitment to sustainability goes beyond compliance – it is about responsibility, measurable progress, and shaping a sustainable future,” Biswas emphasised.
The campaign, designed to promote cross-sector collaboration, will spotlight sports, culture, art, health, gender equality, and environmental conservation as tools for nation-building, empowerment, and talent development. SEEPCO said these areas form a vital part of its vision for sustainable national growth.
SEEPCO also reaffirmed its position as one of Africa’s fastest-growing exploration and production companies, noting its resilience in navigating tough terrains where many others have exited.
“Our vision is to grow continuously as a social enterprise that contributes to national development, respects communities, and creates value for all stakeholders,” the company noted.
The “SEEPCO Smile” campaign – as it is fondly branded – celebrates Nigeria’s 65 years of resilience and progress, while reinforcing SEEPCO’s mission to blend industrial excellence with human-centered development.
“The pinnacle is to bring a meaningful and lasting smile – representing our belief of ‘Bringing Smiles with Each Barrel.’ It is a campaign crafted to envision millions of lasting smiles that sustain across the globe,” Biswas stated.
Industry stakeholders and NAEC members commended SEEPCO’s commitment to ESG and sustainable energy practices, describing the collaboration as a model for private-sector leadership in social responsibility.
The event concluded with a call for broad stakeholder participation to ensure the success of the campaign and its vision to create a future “where no one is left behind.”
