FNB and Pick n Pay are excited to announce the expansion of their partnership to offer more value to FNB and RMB Private Bank customers.
Starting from April 1, 2025, retail and commercial customers will earn up to 30% back in eBucks when using Pick n Pay asap! on-demand delivery service and up to 20% back on all in-store items. Pick n Pay customers will also continue to enjoy the benefits of swiping their Smart Shopper card at till points.
Read: South Africa’s Popular Brands Offer Savings on Essentials
This expansion follows the overwhelmingly positive response to the 99c bread rewards and the November 2024 launch of the program for FNB’s Private Segment customers (earning over R750,000 annually). The early stages of the partnership saw a 20% increase in activity on Pick n Pay Clothing and the asap! on-demand delivery service, showcasing its success.
Recognized as one of South Africa’s most rewarding loyalty initiatives, the eBucks program now ensures FNB customers receive even more value. Whether shopping in-store or online, customers will have greater opportunities to earn and save, making every purchase more rewarding.
Lytania Johnson, CEO of FNB Personal Segment, which serves over 7 million individual customers, says, “At FNB, we are always looking for ways to help our customers make their money go further. This partnership with Pick n Pay ensures our customers get even more value each time they shop. The initial success of the rewards on Pick n Pay has confirmed that we are delivering additional value to our customers, and we are thrilled to offer these rewards to all our customers starting 1 April 2025.”
FNB consistently pushes the boundaries of customer rewards, and this partnership with Pick n Pay reinforces its commitment to helping customers stretch their money even further. It also supports Pick n Pay’s position as a trusted retailer focused on affordability and convenience.
New eBucks Rewards
From 1 April 2025, all FNB customers will be able to enjoy a variety of eBucks rewards at Pick n Pay, including:
- FNB Easy customers: Earn vouchers allowing you to purchase a 600g loaf of Pick n Pay white or brown bread for just 99c. Customers can receive 4 vouchers per month.
- FNB Aspire customers: Earn up to R150 per month back in eBucks when shopping in-store, using Pick n Pay’s asap! service, or buying from Pick n Pay Clothing.
- FNB Premier customers: Earn up to 30% back in eBucks on Pick n Pay asap! service, 20% back on in-store purchases, and up to 20% back at Pick n Pay Clothing.
- FNB Private Clients, Private Wealth, and RMB Private Bank customers: Earn up to 30% back in eBucks on Pick n Pay asap!, 20% on in-store purchases, and 20% at Pick n Pay Clothing.
- Customers will also continue to earn eBucks on their spend at Spar, with up to 15% back when shopping at Spar stores.
Pieter Woodhatch, CEO of eBucks, reaffirmed the bank’s commitment: “At FNB, we believe in putting more money back into our customers’ pockets as part of supplementing their cash spend for daily and monthly needs. By continuously evolving our eBucks programme and working closely with Pick n Pay, we are committed to providing even greater savings and convenience.” This initiative is part of a free program with no monthly costs, covering all expenses, not just credit spend.
Beyond the generous eBucks rewards, FNB and Pick n Pay are planning additional promotions to further enhance savings opportunities.
“With the cost of living constantly rising, we believe this partnership has the potential to help FNB and Pick n Pay customers experience meaningful savings that will boost their household budgets, which speaks to our aspiration of solving for customer needs. This partnership is a meaningful demonstration of the value that can be made available when trusted South African brands work together to help consumers get the most from their money,” Johnson concluded.
