During a recent coordination meeting, officials reviewed the implementation of the Dubai Traffic Safety Strategy 2022-2026, examined road safety performance indicators, and discussed plans for a new Personal Mobility Monitoring Unit.
RTA Director General Mattar Al Tayer highlighted the successful execution of 53 joint initiatives in 2024, which he credited with helping achieve the strategy’s fatality reduction targets, according to a statement by the Emirates News Agency (WAM).
Dubai e-scooter trips rise 8.7% as new safety measures announced
Al Tayer emphasised the importance of maintaining momentum to realise the “Zero Fatalities” vision and establish Dubai as a global benchmark for road safety.
Lieutenant General Abdullah Khalifa Al Marri, Commander-in-Chief of Dubai Police, noted that collaborative efforts had yielded remarkable results, with traffic fatalities and incidents decreasing by more than 90 percent over the past 18 years.
“Awareness campaigns play a vital role in achieving these results. Targeted messaging on traffic safety laws and regulations has engaged all segments of society. A total of eight awareness campaigns reached over 255,000 individuals. More than 24 educational videos—highlighting the severe consequences of traffic violations, including injuries and fatalities—were produced, gaining over 117 million views. These outcomes highlight the effectiveness of awareness in promoting road safety and encouraging compliance,” Al Marri said.
The meeting reviewed enforcement efforts that have recorded over 145,000 violations involving delivery motorcycles and nearly 40,000 violations concerning bicycles and e-scooters.
Authorities also registered approximately 60,000 pedestrian violations and impounded around 24,000 vehicles, nearly 4,000 delivery motorcycles, and more than 54,000 personal mobility devices.
Performance indicators showed road fatalities have declined from 21.7 per 100,000 people in 2007 to 1.8 in 2024.
Pedestrian fatalities dropped from 9.5 to 0.3, and the combined rate of fatalities and serious injuries fell from 36.2 to just 4. The death rate per 10,000 registered vehicles also decreased from 4.2 to 0.45.
Road engineering initiatives included the assessment and improvement of 23 high-risk locations, installation of 54 raised pedestrian crossings, and upgrades at multiple sites to enhance safety for soft mobility users.
Joint efforts between RTA and Dubai Police included 19 site visits to truck rest areas and 85 awareness workshops targeting delivery riders, engaging over 15,000 drivers.
The meeting also addressed the growing use of personal mobility devices, with bicycle trips increasing from 44 million in 2023 to 46.6 million in 2024 (5 percent growth), and e-scooter trips rising from 30 million to 32.3 million (8.7 percent growth).
To enhance safety, both entities agreed to establish a dedicated Personal Mobility Monitoring Unit to oversee compliance and regulate traffic flow on cycling lanes.
RTA presented its Roads and Transport Plan 2030, structured around four key pillars. The first focuses on road infrastructure, comprising 39 strategic projects including upgrades to major corridors such as Latifa bint Hamdan Street, Hessa Street, and improvements to Al Wasl, Jumeirah, and Umm Suqeim Roads.
The second pillar addresses transport policy with measures including flexible working hours, remote work policies, dedicated bus lanes, and expanded truck movement restrictions. The third pillar covers public transport development, including construction of the Dubai Metro Blue Line and expansion of dedicated lanes for buses and taxis.
The fourth pillar concentrates on smart traffic systems, with RTA launching Phase 2 of the Intelligent Traffic Systems project targeting 100 percent network coverage across Dubai.
This initiative includes upgrading the traffic incident management system and improving the efficiency of signalised intersections.
With these comprehensive measures, Dubai continues its transformation towards safer, more efficient transport infrastructure, setting new standards for urban mobility.