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John Banovich Redefines Luxury Tourism with Conservation-First Approach

Simon Osuji by Simon Osuji
March 9, 2025
in Business
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John Banovich Redefines Luxury Tourism with Conservation-First Approach
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John Banovich, renowned wildlife artist and conservationist, is pioneering conservation-first luxury tourism through his company Wildscapes Travel. Drawing from his decades of experience across Africa, Banovich curates bespoke safari experiences that prioritize wildlife preservation in Africa’s key ecosystems. His approach combines sustainable tourism with active conservation efforts, aiming to protect critical biomes for future generations. In addition to supporting large-scale conservation projects, Banovich’s Wildscapes Foundation funds scientific research, community development, and wildlife rescues, such as those for mountain gorillas and chimpanzees. His work exemplifies a holistic model that ensures both wildlife and local communities thrive.

Source: Business Insider Africa

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